We are thrilled to announce that Haier, the global No. 1 leader in smart and durable home appliances, is now officially part of the Electromart Ghana family, available inside all showrooms nationwide.

This exciting partnership marks another milestone in Electromart’s expanding brand portfolio, making it easier than ever for consumers across Ghana to access Haier’s innovative range of products—from energy-efficient refrigerators to smart washing machines and air conditioners.

To mark the launch, Haier and Electromart Ghana brought the energy to the streets of Accra with a vibrant 3-day roadshow. The activation team made several engaging stops at Electromart showrooms across the city, drawing attention, excitement, and strong consumer interaction.

The roadshow reached its peak with a grand activation at our flagship Atomic Junction showroom—the largest Electromart showroom in Ghana. Customers enjoyed a dynamic Haier engagement zone, complete with hands-on product demos and live interactions. The experience brought Haier’s global promise of “Inspired Living” to life in a fun, memorable way.

“We are excited to partner with Electromart, a retail leader that shares our commitment to quality and customer experience,” said the General Manager, Haier. “This collaboration is key to making our ‘Inspired Living’ philosophy accessible to more homes in Ghana.”

“Welcoming Haier into our brand family allows us to provide a complete range of top-tier products under one roof,” added Retail Management, Electromart Ghana. “Together, we are bringing premium quality and unbeatable value to every Ghanaian home.”

This successful launch sets the stage for greater visibility, stronger consumer engagement, and more innovation-driven growth as Haier strengthens its presence in Ghana—powered by Electromart’s trusted retail footprint.